Propellor name development
Bob and I have decided on the name Propellor, with a tagline of "Social Enterprise Advisors" and the URL www.PropellorAdvisors.caDavid Lee, Principal, Propellor Social Enterprise Advisors
Our initial review of existing materials illustrated the measurable results and past accomplishments of the individuals forming this new consulting practice. Their primary focus was to provide feasibility studies, business plans, and '90-day roadmaps' that defined specific steps to reach those objectives.
All of our best name options suggested forward or upward motion. With the slight gramatical twist of 'propellor' we transformed the mechanical device to one who propels — which is exactly what these consultants do.