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Textbook DRM achieves stellar conversion rates!
The call to action: "It's as easy as 1-2-3 to get your FREE OneTouch Gold Membership.
It's that simple to get diabetes tools, information and special offers all in one place. Join OneTouch Gold today!"
This piece listed the benefits of joining and started you off with the perforated recipe card for a Tortilla Pizza Melt — shown on the cover to counter-point the meager portion of raw vegetables — a great visual of one of the immediate benefits of joining.