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Over 50 identity designs

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Multiple options for terminal signage designs

Challenge
Design exterior signage for a variety of terminals.

Solution
Signage solutions range from Winnipeg's glass-mounted version set in a concrete plinth to wall-mounted signage like this version for the new Montreal terminal, shown under construction and completed in 2007.

Design considerations include material selection for extreme climates; visibility for drivers arriving in the dead of night; multiple vantage points and capabilities of contractors installing at each terminal location. In the case of Winnipeg's signage, we provided custom cut foam lettering used to cast "55 Paquin Road" in the concrete plinth; detailed engineering drawings and all the finished components to apply to the tempered glass.